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<oembed><version>1.0</version><provider_name>BuzzStream</provider_name><provider_url>https://www.buzzstream.com</provider_url><author_name>Vince Nero</author_name><author_url>https://www.buzzstream.com/blog/author/vincenero/</author_url><title>Pitching Journalists with Freelance Journalist, Rosie Taylor</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="9E6lWZclYM"&gt;&lt;a href="https://www.buzzstream.com/blog/pitching-journalists-podcast/"&gt;Pitching Journalists with Freelance Journalist, Rosie Taylor&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://www.buzzstream.com/blog/pitching-journalists-podcast/embed/#?secret=9E6lWZclYM" width="600" height="338" title="&#x201C;Pitching Journalists with Freelance Journalist, Rosie Taylor&#x201D; &#x2014; BuzzStream" data-secret="9E6lWZclYM" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script type="text/javascript"&gt;
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</html><thumbnail_url>https://www.buzzstream.com/wp-content/uploads/2025/06/Rosie-Taylor.png</thumbnail_url><thumbnail_width>1280</thumbnail_width><thumbnail_height>720</thumbnail_height><description>PRs sometimes get so caught up in the hunt for links and coverage that we forget a real person is on the other side of our pitch emails. So, I wanted to talk to&#xA0;Rosie Taylor, an award-winning health and consumer affairs freelance journalist&#xA0;and&#xA0;author of the&#xA0;Get Featured Substack, about what it&#x2019;s like to be a journalist. Rosie&#xA0;also hosts the&#xA0;Mother Bodies podcast, which focuses&#xA0;on postnatal health. (She&#x2019;s looking for sponsors!) This in-depth conversation hopefully helps shed some light on what journalists genuinely care about in your email pitches and why it&#x2019;s so important to treat journalists like humans and not as link targets. Rosie has time to open about 5% of pitches; the&#xA0;ones that stand out are personalized, clearly relevant, and offer something exclusive or timely. Freelancers have more flexibility in what and where they pitch, meaning they can shop stories around, but have less control over whether or not it gets coverage. Journalists &#x2014;especially freelancers&#x2014; usually can&#x2019;t guarantee backlinks. The best pitches make journalists&#x2019; jobs easier by including assets like expert quotes, images, and a fully formed story idea,&#xA0;not just a broad concept. Genuine relationship-building matters; even&#xA0;a thoughtful message or social media interaction can help you stand out from a sea of generic pitches. Knowing a journalist&#x2019;s content style is as important as knowing their beat&#x2014;a health reporter who only writes investigations won&#x2019;t be interested in your quick tips listicle. Below is a slightly edited transcript based on our chat. What is a day in the life of a freelance journalist? Rosie Taylor: Okay, that&#x2019;s good question. So yeah, it&#x2019;s interesting what you were saying about putting a human face to the other side of the kind of emails because I do find that sometimes that people. Sometimes forget that journalists are human beings and maybe journalists a little bit guilty [&hellip;]</description></oembed>
